OOPSOPTIMISED

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The OopsOptimised Services: Browse the whole range that your business can directly benefit and grow from.

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01 ┃ SEO, GEO and Keywords

People are searching for what you do. This is how you turn up when they do.

  • Keyword researchWhat your customers actually type, not what the industry assumes they type.
  • On page optimisationTitles, headings, meta text and alt text sorted across every page.
  • Google Business ProfileSet up and filled in, so you show up when someone searches nearby.
  • Blog contentWritten so search engines rank it and AI tools can quote you back to people.

Slow work, real results. Learn more.

02 ┃ Email Marketing and Paid Ads

An audience built from the algorithm without being dependent on it. Plus the fastest research you will ever run.

  • List setup and sequencesWelcome emails, abandoned basket and win backs, running on their own once built.
  • Regular campaignsWritten, sent and reported on, so you know what people opened and clicked.
  • Meta Ads ManagerProper campaign structure, never the boost button. Your budget stays on your card.
  • Testing and retargetingWhich audiences convert, which hooks land and which message people respond to.

Ads are the fastest research you will run. Learn more.

03 ┃ Website Design

Your website should work as hard as you do. You should be able to update it without asking permission first.

  • ShopifyFor the product based businesses. Product pages, checkout and delivery set up properly.
  • WordPressA tried and true industry veteran. Flexible enough for almost any kind of site.
  • SquarespaceFor the portfolio based businesses. Clean to look at and simple to maintain.
  • Built for you or with youHanded over ready to sell, or built alongside training so you can run it yourself.

On something else? Most platforms are workable. Learn more.

04 ┃ Social Media Management

You know you should be posting. Social media is not hard, the consistency it needs is. That is the bit I take off you.

  • Content and copywritingPlanned and written before the week starts, so nothing gets posted in a panic on a Sunday night.
  • Graphic designPosts that look like they belong to you, using your own colours, fonts and photos.
  • Shoot days and video editsFilmed, cut and captioned. One session gives you weeks of clips to work through.
  • Comments and DMsReplies handled so nobody gets ignored and no enquiry sits unread for three days.

Scheduling and monthly reporting included. Learn more.

05 ┃ Brand and Design

You already know who you are. Everything you put out should only amplify that.

  • Visual identitySame fonts, colours and feel everywhere, so you are recognised before your name is read.
  • Social templatesBuilt in Canva so you can refill them yourself without breaking the layout.
  • Print collateralService cards, leaflets, signage and business cards, set up print ready.
  • Graphic designOne off pieces or a full set, whichever the job actually needs.

Recognition wherever you get discovered. Learn more.

06 ┃ Booking Systems

Your time is worth more than answering “are you free Thursday” every time someone wants to book.

  • FreshaSet up, priced and ready to take bookings, with your services listed properly.
  • Square AppointmentsBookings and in person card payments running through one system.
  • Acuity SchedulingFor appointment led services that need flexible calendars and buffers.
  • Forms and client notesPatch tests, intake forms and consent records built into the booking flow.

Already on something else? Tell me. Learn more.